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Lambretta G350 Special

Lambretta

Video Production

Video Production

2022

2022

Lambretta is a historic Italian for high-end land vehicles manufacturer since 1947, a true icon that is now being revitalized for the future, backed by the legacy of the Milanese brand.

The “Go Real Get Real” campaign takes the protagonist on an excursion where he finds the need to escape the chaos of the city, seeking refuge on the iconic roads around Lake Como.

This journey highlights the practicality and reliability of the vehicle on more challenging, non-urban roads, before returning to Milan under the twilight lights.

In addition to producing the campaign video, our work included capturing a photoshoot with the campaign's protagonists in Milan and Como, highlighting the most iconic locations in and around these cities.

Credits:

Agency

PG&W S.r.l.

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